Top 5 Fashion Games on Android in Ireland in Q1 2022

In Q1 2022, the top 5 fashion games on the Android platform in Ireland demonstrated varied performance trends in downloads, revenue, and active users. Here’s a closer look at each app's performance.

Hair Challenge from Rollic Games saw a fluctuating but overall declining trend in downloads, starting from approximately 3.8K in late December to just over 1K by the end of March. The weekly revenue for this game showed minor peaks, reaching up to $5 in the last week of February and early March. The active users also saw a decline from 14.1K to 8.7K throughout the quarter.

Hair Dye by CrazyLabs LTD experienced a downward trend in downloads, from around 2.4K in late December to 848 by the end of March. The active users followed a similar pattern, decreasing from 7.1K to 3.3K over the same period.

Outfit Makeover from Supersonic Studios LTD had a peak in downloads in late January with approximately 2K, but this declined to 944 by the end of March. Active users saw an initial rise from 1.3K in mid-January to nearly 3K by late January, before settling to around 2.2K towards the end of the quarter. The game also generated some revenue, peaking at $4 during several weeks in January and February.

Acrylic Nails!, another title from CrazyLabs LTD, had a diminishing download trend from 1.9K in late December to just 445 by the end of March. The active users metric also showed a decline, from 4.3K to 1.9K over the quarter.

Love Fantasy: Match & Stories by Long-WINd demonstrated a varied performance in downloads, starting at 1.6K in late December and ending at 517 by the end of March. The game’s revenue peaked at $94 in mid-March, with active users fluctuating but ultimately declining from 3.1K to 1.8K over the quarter.

For more detailed insights and data, visit Sensor Tower.